$3.99 Further Experimentation?

This is the place to discuss the episodes of the Comic Book Page podcast, the Comic Book Page website or pretty much anything else of interest to the Comic Book Page community...

Moderator: JohnMayo

Post Reply
Flash77
Fan
Posts: 43
Joined: Mon Sep 29, 2008 5:24 pm

$3.99 Further Experimentation?

Post by Flash77 »

I didn't see this brought up in the threads, but if it has and I missed it, please disregard.

While browsing the web to check out comics shipping this week, something caught my eye. Amazing Spider-man 598 was listed in both the direct and newsstand edition. The difference...exactly $1. Turns out the newsstand version will sell at $3.99, while the direct edition will be $2.99. There is apparently no additional content in the newsstand version.

So, looks like Marvel may be further testing the $3.99 price point on more main stream books - just outside the comic shops (for now). This is kind of sad, as if I was a teen buying from the newsstand, this price point would be a huge detriment to my buying.
BobBretall
Master Reviewer
Posts: 5522
Joined: Mon Mar 26, 2007 7:44 pm

Re: $3.99 Further Experimentation?

Post by BobBretall »

Flash77 wrote:I didn't see this brought up in the threads, but if it has and I missed it, please disregard.

While browsing the web to check out comics shipping this week, something caught my eye. Amazing Spider-man 598 was listed in both the direct and newsstand edition. The difference...exactly $1. Turns out the newsstand version will sell at $3.99, while the direct edition will be $2.99. There is apparently no additional content in the newsstand version.

So, looks like Marvel may be further testing the $3.99 price point on more main stream books - just outside the comic shops (for now). This is kind of sad, as if I was a teen buying from the newsstand, this price point would be a huge detriment to my buying.
I'm pretty sure the "higher price on the newsstand" has been going on for quite some time......but I have no specific data, John may, though.
jlshank007
Contributor
Posts: 99
Joined: Tue Feb 17, 2009 1:15 pm
Location: Mount Joy, PA

Post by jlshank007 »

What is the reasoning behind the higher price up on the newsstand? Is it a higher cost for comic book publishers to sell there books this way?
Jason Shank
Mount Joy, PA
User avatar
JohnMayo
Host/Owner
Posts: 3295
Joined: Mon Mar 12, 2007 3:12 pm
Location: Texas
Contact:

Post by JohnMayo »

jlshank007 wrote:What is the reasoning behind the higher price up on the newsstand? Is it a higher cost for comic book publishers to sell there books this way?
The newsstand market is a returnable market. So, yes, it is a riskier and therefore more expensive way to sell comics.
Comic Book Page: Website || Podcast || RSS || Episodes Archive
Post Reply